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Expert Advice For Starting Your Own Home Based Business

When you sign up for Work At Home Channel, we'll be in your email twice a week, full of useful advice about starting your own home business, armed with loads of hands-on experience and great ressources for your home business. When you read Work At Home Channel, you will be reminded that anyone can start his own business. Building a business is a lifetime process, but at Work At Home Channel we will be taking a step by step process to ensure your success. A happier future is at your fingertips.

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Fastread: How to Get Testimonials for Your Product

31 03 2008
  • Send your products to a few experts/namesakes in your market.
  • Hire people for consulting, service, etc. then ask for a testimonial right away after they’re happy with the command
  • Use testimonial about yourself, those that you got for your own expertise, even if they aren’t related to your product
  • Go back to current customers and ask them
  • Put in the autoresponder series for buying cutomers a free report that they can get if they offer testimonials
  • Offer free sample of products to customers if they agree to send you a testimonial


Fastread : 10 tips for a better sales letter

31 03 2008

Fastread articles are article with no fluff, no introduction, no conclusion : only practical concepts that you can take right away and apply to your business.

  • Write like you talk by using plain english
  • Put passion in your letter. Be really really enthusiastic about it
  • Write to one person, imagine as if this person is in front of you and you’re trying to persuade him to buy.
  • Keep your sentences and paragraphs very short, especially sentences for my case


How Your Desktop Can Help You Achieve Your Goals

31 03 2008

Most of us spend a lot of time in front of the PC, and then there is those slow periods when you are waiting for a software to open, or for a download to complete…

What would be better in those moments then to stare at your goals ?
Here is my new desktop :

This would put your goals in front of you each and every day. And you’ll be then reminded of your goals several times a day. We encounter a lot of these gaps moment while using computers. How about using these moments to review your goals ?



How To Create Strong Subject Line To Get Your Emails Opened

31 03 2008

If you don’t have a strong subject line, then your emails would never be opened by your prospect, and he’ll never gets to see your offer. To create a strong subject line, follow these suggestions :

1 - Urgent - Create a sense of urgency by incorporating a time element or other - like, "make 100,000 working from home this year", much better then "make 100 working from home"

2 - Unique - it should say something new, or if something old, say it in a new way, like "Why Japanease women have beautiful skin"



Outsourcing and Delegation

29 03 2008

Outsourcing is the new rage since the release of the 4H book. I have been outsourcing since 5 years and it allowed me to focus on the marketing side and not loose time on activities that anyone can do

What to outsource

  • customer service and complain
  • web design
  • programming
  • Article writing
  • Traffic generation

How to find good ppl ?

Ask your mentor or your master mind group. Don’t hire people that don’t have a trackrecord. You’ll most of the time be disappointed. If you want to write 100 articles, hire 5 different writer each for 3 articles, to see who’s best at doing the job.



Why do you need to setup joint-venture ?

28 03 2008

I’m not exaggerating when I tell you that a joint venture is THE MOST POWERFUL profit generation tool available anywhere.  Joint venture, how do I love thee?  Let me count the ways…

1.1 Free Advertising. You gotta love joint ventures already for this reason alone.  In the majority of cases (at least the ones we’ll be talking about) you receive 100% free advertising.  You gain targeted promotion at ZERO cost to yourself.  With the right joint venture you can *literally* get thousands of dollars in free advertising by just sending a few emails or making a few phone calls.



Where to find ideas for your blogging and writing effort

28 03 2008

Following on the last article, here are 5 more ways to find ideas for your blog or your writing. You do no more have the right to say "Oh, I can find ideas for writing". There are thousands of untapped niches around. You’ll only need to be more observant.

Listen

Listen to people.  Whether you’re shopping, at the job, or in the gym, listen to what people are saying.  What subjects are being discussed?  What seems to be important to other people?  Many times, you will get ideas based on everyday discussions.  Having good listening skills is a huge benefit to writers.



How to set up joint-venture and be a real "Guru"

27 03 2008

In less than one year’s time, I went from an unknown online, to a so called "guru" of web marketing. How did that happen?  And, more importantly, how can YOU use the same tool that I used to jumpstart your own eBusiness?

It all began with a joint venture.

A "joint venture" is a partnership where two different parties combine their individual resources for a mutually beneficial project.  For example:  I have a large email mailing list.  And so, people with smaller mailing lists often approach me to promote their products.  They have a resource in a product, but are limited in their contacts.  I have a lot of contacts and am open to promoting the right offer.  So, I promote their offer and keep a percentage of the sales.  We both benefit in ways that would be impossible on our own.



Advanced Adwords Tactics for the Advanced Marketer

27 03 2008

Improve your quality Score

  • Exact match will get advantage
  • Keywords contained in the ads should also be in the page advertised by the ad
  • Write 10 articles and put link to a page linking to these 10 articles from your landing page

Ad Testing

  • Split testing (A/B/C) : get 2 ads to have the same performance then compare them to a third ads C
  • Quadrant testing: pick 2 headlines, 2 offers, and you get 4 ads. Run those, to see which headline, which offer is better
  • Look at competitor’s ads using keywords spying site like KeyCompte and SpyFu


3 ways to get Ideas for Writing and overcome the writer’s block (Part 3)

27 03 2008

Here are three more ways to find content for your products and article, no more excuses about writer’s block are allowed.

Look Around

Look around your home.  Are there special momentums, pictures, smells, colors that bring a thought to your mind?  Sitting in a chair in your living room or family room, start at one side of the room and slowly look at each item.  Obviously, everything will have a meaning.  Perhaps it was a sculpture purchased when you were in Paris, or a candleholder given to you as a gift from your kids.