Add this to your favouritesCreate a Compelling Logo For Your Website And Attract Customers
Amazing graphics don’t make sales. They increase page loading time, so your visitors arrive (if they even bother to wait) impatient and irritated. Even if your graphics are especially compelling, all they do is distract the customer from making the purchase.
Not good!
Your logo doesn’t need to be elaborate. Visit the following examples. These are the top 6 “e-tailers” and their corresponding logos… (Source: PC Data Online)
See anything spectacular? I sure don’t. Simple. Easy to read. Functional. And that’s all your logo needs to be. You don’t have to be a graphics expert to create a satisfactory logo.
Get a Free Logo
Please, if you’re a newbie, don’t be intimated by all this stuff. Constructing a simple, attractive logo/banner is well within the grasp of a beginner.
If the idea of constructing your own logo scares you to death, hire a professional, or try CoolText.com’s online logo generator. Chances are you can come up with something you can live with!
If you’re on a tight budget, GotLogos will create your logo for a mere $25: GotLogos
Graphics Software
The first step is to find some graphic software. Hmmm… where to start? The
mother of all graphics programs is Adobe’s Photoshop...
Its power is undisputed. Unfortunately, it’s also rather expensive, tough to learn, and particularly user-unfriendly. If you’re familiar with Photoshop, or feel like a challenge, by all means use it.
If you just want to bash out some decent graphics for your site without spending a year learning the finer points of graphic design, the following programs are simpler to use, cheaper, and in some cases, arguably just as powerful…
A recent issue of PC World Magazine ranked PhotoImpact 11 a “best buy” in the “image editors” category. Yes, even against the mighty Photoshop…
Fireworks is designed specifically for Web graphics, and integrates seamlessly with their WYSIWYG editor, Dreamweaver…
